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Posted by GTC Financial on 21.03.2022

Strengthening Your Brand - What is Involved and Why Does it Matter?

Most business leaders agree that branding is important in business. Given the opportunity, they’d like to strengthen their brand to generate more leads, grow sales and increase customer loyalty. 

How do you ‘strengthen a brand’? It can get murky at this point... so let’s take a closer look. 

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Topics: Business Improvement, Business Planning, Leadgeneration, Branding

Posted by GTC Financial on 5.02.2022

Managing Your Business in an Inflationary Environment

Many businesses are facing increased costs. This is not necessarily a new business challenge… but the COVID-19 pandemic is driving significant and unpredictable “price spikes”. Let’s look at what business leaders should be thinking about in this environment.

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Topics: Business Planning, managing business risk covid-19, cashflow, businessresilience, business decision-making

Posted by GTC Financial on 14.10.2021

7 Ways Leaders Inspire Change (in Challenging Times)

Humans are adaptable. That’s how we’ve survived for a long time! 

No surprises, then, that people have quickly responded to COVID-imposed changes, like complying with lockdowns, wearing masks or working from home. However, sustaining these changes for a long time is much more challenging.

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Topics: Business Planning, leadership, communication

Posted by GTC Financial on 21.09.2021

7 Ways to Manage through Uncertainty

Managers usually try to keep teams focused on long-term goals and strategies. But these are uncertain times… and leaders are challenged to find new ways to help employees feel productive, safe, engaged and motivated.

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Topics: Business Improvement, Business Planning, business decision-making

Posted by GTC Financial on 21.09.2021

How The Tough Get Going: The Evolving Role of Leadership

It’s a challenging time to be leading an organisation... but some leaders have stepped up admirably and are running thriving enterprises. There’s no formula, but let’s examine what’s driving the success of leaders now and in the coming years.

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Topics: Business Improvement, Business Planning, leadership, team development

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